The biggest names in skincare are jumping into the organic cosmetics market, which until recently was a niche for small, boutique specialty stores. Estée Lauder, for instance, has nine products in its new Origins Organics line. L’Occitane en Provence and fashion designer Stella McCartney are also expanding into organics.
Skin-care products labeled as organic are fast becoming the hottest growth category in the U.S. beauty industry. Last year, sales of organic personal-care products rose almost 20% to $318 million — about eight times the rate of increase in overall sales of cosmetics and beauty products, according to Euromonitor International.
Sure enough, the entry of the high-end cosmetic designers into the market further increases the quality, consistency, acceptance, and mass appeal of organic cosmetics — products defined as those made with ingredients grown without the use of pesticides, synthetic fertilizers or genetically modified organisms.
Until now, the heavy promotion of products labeled as organic, anti-aging, and hypoallergenic have been fraught with inconsistencies across boutique product lines and stores. The arrival of mass high-end cosmetic designers rolling out 100% organic designer lines brings the first step in legitimacy and high-end consumer appeal to start buying organic lines.
To be sure, La Mer, Estée Lauder, and L’Occitane en Provence are not the only beginnings of organic cosmetic lines. Stella McCartney, Christian Dior, Chanel, Lancôme, Bvlgari, and Mary Kay all have organic cosmetic product lines in the works found here at Beautive.com.
With over ten thousand high-end designer cosmetics and beauty-related products to choose from, Beautive.com makes the perfect place as a one-stop shop for all your beauty-related product needs. The largest selection of mascara, foundation, lipsticks, perfumes, and fragrances may all be found at Beautive.com. FREE SHIPPING is offered on all products with 100% genuine designer cosmetics seal of approval in original packaging.